A transformation that will radically change the way we think about insurance and the way we buy insurance. Max New York Life is a dynamic partnership between New York Life, a globally respected insurance major and Max India, a business conglomerate driven by the spirit of enterprise. Max New York Life Insurance Company is one of the joint venture companies which has got in-principle approval from IRDA to sell Life Insurance products in India.
Max India Limited
Max India Limited is a multi-business corporate, driven by the spirit of Enterprise, focused on the Knowledge, people and Service oriented businesses of Healthcare, Life Insurance and Information Technology. Max India also maintains business interests in Telecom Services, electronic components, Bulk Pharmaceuticals and Specialty Products businesses.
New York Life
NYL is a fortune 100 company with over US $ 131 billion in assets under management and over US $ 10 billion in annual revenues. NYL is ranked #3 in the Fortune global list of the most admired life and health insurance companies. NYL is the leading provider of new life insurance in the US and is also a leader in insurance sales to the growing Indian community in the US.
ICICI Prudential's success story It is a real life story. A story of an insurer that has managed to hold on to its lead in the marketplace for seven years. ICICI Prudential, a joint venture between ICICI Bank and Prudential UK, has been around ever since the private sector was allowed to sell life insurance policies. Since then the tribe of life insurers has grown from 12 to 16, but ICICI still leads the private sector pack. With a portfolio of over 6.5 million policies, India's biggest private sector life insurer has not merely held on to its share but grown it; at the end of January 2008, the firm commanded 29 per cent of the share owned by private sector players. Quite some way below was Bajaj Allianz with 21 per cent, while State Bank of India came in third with 10 per cent. How did ICICI achieve that? Says Ashvin Parekh, national leader, financial services, Ernst & Young, "Their strategy has been to grow the portfolio large enough so that there is
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